Beyond the Booth

We started by making a film that showed more than just products. It highlighted their process, their people, and the values that set them apart. On the tradeshow floor, it gave attendees a reason to stop, watch, and connect.

But the work didn’t end there. A.L. Hansen also sought something lasting, something that would continue to build trust long after the event. Their website had headshots, but photos alone couldn’t tell the full story.

So, we built a package that included:


🎬 Profile videos for key team members — letting personalities shine so visitors could connect quickly and naturally.
📸 Updated team photography — fresh, cohesive portraits that made their site approachable and professional.

Together, these additions gave A.L. Hansen’s online presence a more human feel. Instead of just text and products, visitors could now see and hear the people behind the work — making it easier to build trust with new partners and clients.

Looking back, this project stood out because it reminded me that storytelling works in more ways than one. By investing in both video and photography, A.L. Hansen didn’t just stand out at their tradeshow — they built an online presence that will keep working for them long after the event.

Personally, this project was a turning point for me. It showed me that MindFlix isn’t limited to weddings or celebrations. Storytelling belongs in boardrooms, expo halls, and websites, too. Businesses need stories just as much as families do — because at the end of the day, it’s all about people connecting with people.

👉 If your business is preparing for a tradeshow, refreshing your website, or simply wants to connect in a deeper way, story-driven film + photography can make it happen. Let’s build something together.

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